Quality Lube & Brake, a central Texas automotive maintenance chain, sought a new identity as they began expansion planning. The logomark focuses on their three key services or attributes of service: mechanical precision, speed of service and 360 degree maintenance. Themes of speed, oil, precision and the letter Q are referenced throughout the logomark.


sector | automotive
information | auto maintenance / repair
project | identity
role | brand identity designer
client | quality lube & brake
morgan_mohon team | art direction: monty mohon